Privacy Policy


Last updated: 13 September 2018

This Privacy Statement (“Privacy Statement”) explains how Rachel Downey Business Guide LLC (“RDBG”, “us”, “we”, or “our”) uses personal information (“Personal Information”) and applies to all users (“users”) who access, view, visit, download, or otherwise interact with (the “Site”). By visiting the Site, you are accepting the practices described in this Privacy Statement. If you do not agree to the practices, do not access, view, visit, download or otherwise interact with the Site.

RDBG may, from time to time, in RDBG’s sole, absolute, and unfettered discretion, update this Privacy Statement to clarify its practices or to reflect new or different privacy practices. RDBG encourages all users to periodically review the Privacy Statement. You are bound by any changes to the Privacy Statement when you use the Site after such changes have been first posted.

If you have any questions or comments concerning this Privacy Statement, please email info (at) guidestudio (dot) com or write to attn: Rachel Downey, RDBG, 1933 W Lilley Ave., Littleton, CO 80120.

What type of personal information do we collect?

“Personal Information” is information that can be used to identify, locate or contact an individual.

As applicable, the following is the lawful basis RDBG relies on to process your Personal Information:

Legitimate Interest means the interest of RDBG in conducting and managing its business to enable it to give you best service/product and the most optimized and secure interaction. RDBG makes sure to weigh any potential impact on you (both positive and negative) and your rights before RDBG processes your Personal Information for its legitimate interest. Unless RDBG has your consent or is otherwise required or permitted to by law, it will not use your Personal Information for activities where the impact on you overrides RDBG’s interests.

Personal Data

While using our Site, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include items such as, but not limited to:

  • First and last name

  • Email address

  • Phone number

  • Your current company and  job title

  • Details about your company, such as industry, number of employees and website URL

  • Details related to the nature/reason of your inquiry

Usage Data

RDBG automatically receives and records some information from your browser when you visit the site, such as your IP address, cookies and data about which pages you visit on the site through the use of log files provided by our third-party tracking-utility partners. This information helps RDBG analyze and understand how the site works for users.

How do we collect personal information?

Tracking Technologies

RDBG implements cookies to store user information and track user activities. A user’s web browser places cookies on their hard drive for record-keeping purposes and sometimes to track information. Cookies enable RDBG to monitor your activity across sessions of interaction between your device and the Site.

This site uses different types of cookies. Some cookies are placed by third-party services we use to analyze our website usage, like Google Analytics and HubSpot. Some cookies are placed by third-party services we use to deliver content on our website, like embedded media players from YouTube or Vimeo.

Form Submissions

If and when you provide Personal Information while filling out a form on our website, such as downloading a gated content offer, submitting a quote request or signing up for blog updates.

Employee Interaction

If and when you contact a RDBG employee via telephone, email, or other methods of communication.

What do we do with the data we collect?

RDBG may use Personal Information to enhance your user experience, to help RDBG better understand you, to help RDBG customize offers, blog topics, or posts that may be of interest to you and to help RDBG otherwise enhance the Site.

RDBG may use Personal Information to:

  • Identify and authenticate users;

  • Facilitate transactions;

  • Operate and improve the Site;

  • Connect with you on social media (such as Facebook, LinkedIn, or Twitter);

  • Contact you by phone or email;

  • Personalize and continually improve users’ RDBG experience;

  • Provide you with suggested information based on variables such as stated preferences, interests, business activities, and/or location;

  • Send you technical notices, updates, alerts and support and administrative messages service bulletins, or marketing;

  • Evaluate additional services, items, or offerings that may be of interest to users;

  • Track transactions and perform other analytics;

  • Communicate and provide additional information that may be of interest to you about RDBG partners or third parties; and

  • Manage RDBG everyday business needs such as Site administration, communication management, analytics, fraud prevention, enforcement of our corporate reporting obligations, Terms of Use or to comply with the law.

To determine the appropriate retention period, RDBG considers the type and volume of the information, the negatives that can result from un-permitted access to such information, why RDBG gathers such information and the availability of achieving the goals of such gathering through alternative means.

When might we disclose your personal information to third parties?

Reasons to Disclose Personal Information

RDBG will not disclose your Personal Information to third parties without your explicit consent, except as specified in this Privacy Statement. RDBG will disclose your Personal Information when:

  • Working with companies and service providers (i.e. HubSpot,, or other companies that process billing, website hosting, or analytics performance).

  • RDBG employs other companies to perform tasks on RDBG’s behalf and therefore RDBG must share your Personal Information with these companies to provide services to you. Examples include but are not limited to processing payments, handling billing disputes and collections, analyzing data, providing marketing assistance and providing customer service.

  • Enforcing RDBG’s rights or protect RDBG property and intellectual property;

  • Protecting the rights, property or safety of others, investigate fraud, respond to a government request.

  • RDBG believes in good faith that it must disclose such information to prevent imminent physical harm or financial loss.

  • RDBG believes in good faith that it must disclose such information to commence an investigation or take action regarding illegal activities or suspected fraud.

  • RDBG believes in good faith that it must disclose such information per auditing, compliance, and corporate governance functions.

  • RDBG believes in good faith that it must disclose such information to defend RDBG in litigation or a regulatory action.

  • RDBG believes in good faith that it must disclose such information, or advised to do so by law, such as in response to a subpoena, or similar legal process, including to law enforcement agencies, regulators, and courts in the United States and other countries where we operate.

Selling of Personal Information

RDBG will not sell your Personal Information to third parties unless RDBG is in the process of entering into a merger with another business, acquisition of another business, or the sale of all or a portion of RDBG’s assets and the information is needed to support the sale or transfer of business assets.

Limitations from Third Parties

This Privacy Statement only governs when and why RDBG discloses Personal Information. This Privacy Statement does not apply to the practices of third parties that RDBG does not own or control, or individuals that RDBG does not employ or manage. The use of your Personal Information by third parties that you access through the Site is governed by the privacy policies of such parties and is not subject to RDBG’s control. RDBG is not responsible for the privacy or security practices of other websites on the Internet, even those linked to or from the RDBG Site. RDBG encourages you to ask questions before you disclose your personal information to others.

Non-Personally Identifiable Information

RDBG may disclose information about you that is not personally identifiable. For example, RDBG may provide our partners, (such as HubSpot or, or other third parties with reports that contain aggregated and statistical data about RDBG users.

Security Of Data

RDBG strives to use commercially acceptable means to protect your Personal Information, however, no method of transmission over the Internet, or method of electronic storage, is 100% secure and therefore RDBG cannot guarantee absolute security of your personal information. RDBG strives to maintain a system that reasonably safeguards Personal Information and has put in place appropriate security measures to accomplish the foregoing.

How can you control what information is collected and used?

While RDBG does need to gather certain information to make your experience personalized and to conduct transactions for you, RDBG wants to give you the ability to control how your information is provided and shared.

If RDBG is relying on your consent for certain activities, you have the right to withdraw you consent at any time by contacting RDBG at rachel (at) guidestudio (dot) com.

Email Preferences

For various reasons, RDBG may contact you about our services or your activity. For marketing messages, an unsubscribe link will be provided to manage subscription preferences.

Cookies and Tracking Devices

Upon visiting RDBG’s site for the first time (or after a clearing a browser’s cache) you will be shown a notification. You may click “accept” to clear the notification. However, we will, by default, use cookies when you visit our site.

The notification states: “As you probably guessed, our website uses cookies to improve your user experience. If you want to read more, check out our privacy policy. Otherwise, by continuing to use our site, you agree that you’re cool with that…even if chocolate chips aren’t involved.”

If you would like to decline cooking tracking, you can manage how your browser handles cookies and other tracking devices by adjusting the privacy and security settings on your browser. If accessing RDBG by a mobile device, you may manage the information your mobile device shares, such as cookies, tracking technologies, and location information, by adjusting your mobile device privacy and security settings.

I’m an EU citizen…how do you comply with GDPR?

In certain circumstances, you have the following rights under data protection laws in relation to your Personal Information:

  • Request access to your Personal Information (commonly known as a “data subject access request”). This enables you to receive a copy of the Personal Information RDBG holds about you and to check that RDBG is lawfully processing it.

  • Request correction of the Personal Information. This enables RDBG to have any incomplete or inaccurate data held about you corrected, though RDBG may need to verify the accuracy of the new data provided.

  • Request erasure of Personal Information. This enables you to ask RDBG to delete or remove Personal Information where there is no good reason for RDBG continuing to process it. You also have the right to ask RDBG to delete or remove your Personal Information where you have successfully exercised your right to object to processing (see below), where RDBG may have processed your information unlawfully or where RDBG is required to erase your personal data to comply with local law. Note, however, that RDBG may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.

  • Object to gathering of your Personal Information where RDBG is relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to gathering on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where RDBG is gathering your Personal Information for direct marketing purposes. In some cases, RDBG may demonstrate that it has compelling legitimate grounds to gather your information which override your rights and freedoms.

  • Request restriction of gathering of your Personal Information. This enables you to ask RDBG to suspend the gathering of your personal data in the following scenarios: (a) if you want RDBG to establish the data’s accuracy; (b) where RDBG’s use of the data is unlawful but you do not want RDBG to erase it; (c) where you need RDBG to hold the data even if RDBG no longer requires it as you need it to establish, exercise or defend legal claims; or (d) you have objected to RDBG’s use of your data but RDBG needs to verify whether it has overriding legitimate grounds to use it.

  • Request the transfer of your Personal Information to you or to a third party. RDBG will provide to you, or a third party you have chosen, your Personal Information in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for RDBG to use or where RDBG used the information to perform a contract with you.

  • Withdraw consent at any time where RDBG is relying on consent to gather your Personal Information. However, this will not affect the lawfulness of any gathering carried out before you withdraw your consent. If you withdraw your consent, RDBG may not be able to provide certain products or services to you. RDBG will advise you if this is the case at the time you withdraw your consent.

Anything else?

Links To Other Sites

Our Site may contain links to other sites that are not operated by us. If you click on a third party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Statement, Privacy Policy, and/or Terms of Use of every site you visit. We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Children’s Privacy

We do not knowingly collect personally identifiable information from anyone under the age of 13. If you are a parent or guardian and you are aware that your child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers and third-party systems.

Changes To This Privacy Statement

You are advised to review this Privacy Statement periodically for any changes. Changes are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Statement, please contact us:

By email: rachel (at) guidestudio (dot) com

By mail: 1933 West Lilley Ave., Littleton, CO 80120